STAMFORD, CT, November 06, 2014 – Comradity, Stamford’s new space for creative business professionals, announced that BrandTaxi LLC has relocated its headquarters in Stamford and become Comradity’s newest Resident Member. Jim and Katherine Kern, the founders and principals of Comradity, made the announcement.
“We are delighted to welcome BrandTaxi as the latest Resident Member of our growing network of strategic and creative businesses,” said Jim Kern, chief executive officer of Comradity. “We are honored that they have chosen Comradity as their new headquarters and welcome their collaborative spirit.”
“BrandTaxi is a specialized consultancy firm with extensive expertise across brand strategy, expression and experience that knows what it takes to differentiate a brand in today's crowded marketplace," added Katherine Kern, chief membership officer of Comradity. “BrandTaxi is already capitalizing on our growing award-winning, multi-disciplinary Member Network talent pool to expand their offerings organically – by just walking a few feet to a member’s desk and collaborating on a current project.”
BrandTaxi's mission is to provide powerful insights for companies to optimize value and result in measurable business growth. Clients include GE, Unilever, Discover, MasterCard, MedStar Health, Disney, IMS Health, Johnson & Johnson, Alcatel-Lucent, IBM, Ingram Micro, Pacnet, Ace Insurance, Morgan Stanley, Man Financial and GlaxoSmithKline, among others.
“In today's rapidly changing economy, there is a new paradigm to creating big ideas," said John Grace, founder and managing partner of BrandTaxi. "Ideas are now generated in a collaborative manner where the value of the collective, working in a natural environment, spawns the greatest insights, rather than from working behind closed doors in a corporate board room.
"Comradity’s unique setting in the Harbor Point area of Stamford offers us ideal physical space and ambience to generate ideas," he continued. "At the same time, it offers a 'captive' group of marketers, communicators and creatives with expertise across numerous channels that can help bring ideas to life. We are very excited about tapping into these resources through Comradity.”